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Wix vs Wix Studio: The Ultimate Guide to Make The Right Choice

Updated: Apr 27

In the world of website creation, Wix is a popular choice for its ease of use and drag-and-drop interface. However, this year, Wix has launched a new and powerful platform called “Wix Studio” for those seeking more advanced design capabilities and control.

Wix editor vs wix studio

With this new platform, people are wondering which one they should choose. Don’t get overwhelmed, we’re here to help you.

Wix Studio vs Wix editor

Wix Editor: The Ideal Choice for Simplicity and Affordability

Wix Editor remains a compelling choice for those seeking a user-friendly and affordable website creation platform. Its drag-and-drop interface, a vast library of templates, and intuitive design tools make it easy to create a website without any coding knowledge. Whether you're a small business owner, a creative individual, or simply looking to establish your online presence, Wix Editor empowers you to bring your vision to life.

See an example of Wix Editor here

Wix studio or Wix editor

Wix Studio: Powering the Websites of Tomorrow

With its unparalleled design flexibility, intuitive interface, and commitment to innovation, Wix Studio is poised to become the go-to platform for creating websites that not only look stunning but also deliver exceptional user experiences. Whether you're a seasoned web designer or a novice entrepreneur, Wix Studio empowers you to craft a website that aligns perfectly with your brand, engages your audience, and drives success.

See an example of Wix Studio here

Now, let’s look at some of the main differences:

Customization Depth: Unleashing Design Flexibility

Wix Studio stands out with its unparalleled flexibility in design, allowing customization at any breakpoint. This means you have complete control over how your website looks and feels across different screen sizes, from desktop monitors to smartphones. This level of customization is not possible with the Wix Editor, which limits design adjustments to predefined breakpoints.

Watch wix studio breakpoint customization:

:Now compare it with the Wix Editor predefined breakpoints.

Optimized User Experience: Enhancing Engagement

A more tailored and responsive design not only enhances the visual appeal of your website but also elevates the user experience. Wix Studio empowers you to create websites that adapt seamlessly to different devices, ensuring a smooth and consistent experience for all your visitors. This adaptability is crucial in today's mobile-first world, where users increasingly access websites from their smartphones and tablets.

Professional Touch: Polishing Your Online Presence

For clients seeking a more professional and polished online presence, Wix Studio is the ideal choice. With its intricate design capabilities and ability to handle complex design details across different breakpoints, Wix Studio enables you to create websites that exude sophistication and credibility. Whether you're running a corporate website or showcasing a high-end brand, Wix Studio delivers the finesse you need to make a lasting impression.

No-Code Animations: 

Create stunning animations without any code involvement using Wix Studio's new scroll, loop, and entrance animations, along with simplified click & hover flows.

Check Animations and Effects here

Wix vs Wix Studio: A Summary


Wix Editor

Wix Studio

Customization depth



User experience

Responsive within predefined breakpoints

Adaptable to any screen size

Professional touch

Cheaper solutions for low-budget projects

Advanced solutions for corporate-enterprise level projects.

​Established Expertise

Wix is a tool with more years in the market

New tool launched at the end of 2023

If you want to migrate to wix studio check our blog about wix studio migration

Additional Benefits of Wix Studio

  • Packaged Responsive Behaviors: Wix Studio provides pre-packaged responsive behaviors, such as scale proportionally and wraps, eliminating the need for manual coding.

  • Future-Proofing: Adaptability to Emerging Trends: By choosing Wix Studio, you're not just creating a website for today; you're future-proofing your online presence. Wix Studio's adaptability ensures that your website can evolve alongside emerging design trends and technological advancements. This flexibility protects your investment and ensures your website remains relevant and engaging for years to come.

  • Great Performance & Stability: Wix Studio is built on a robust foundation, ensuring exceptional performance and stability, both in the editor and on live sites.

  • Professional and Intuitive Workspace: Wix Studio's workspace is designed with simplicity and professionalism in mind, allowing you to focus on design without getting bogged down by complex details.

  • Al Magic for Core Editor Flows: Leverage the power of AI to generate text, images, and responsive designs with Wix Studio's integrated AI capabilities.

  • New Layout Tools: Enjoy enhanced layout tools, improved flows, and a simplified experience for creating bespoke responsive websites.

  • Access to Native Wix Business Solutions: Integrate seamlessly with Wix's native business solutions, including Stores, Bookings, and Blog.

Conclusion: Choosing the Right Platform for Your Needs

The choice between Wix Editor and Wix Studio depends on your specific needs and preferences. If you prioritize ease of use and cost-effectiveness, Wix Editor is a suitable option for creating basic websites. However, if you seek more advanced design capabilities, professional-grade aesthetics, and future-proofing, Wix Studio is the clear choice.

If you are not sure which one suits you best, we’re here to bring you the solution you need and start building your online masterpiece!

Check our blog about Wix Studio Migration

Thanks for Reading,

yourweb team

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